Hyundai Teases Radical Concept THREE, Previews IONIQ 3 EV for European Compact Segment
Key Insights
Hyundai has officially teased its new Concept THREE, a compact electric vehicle set to launch as the IONIQ 3, featuring a radical, sports car-like design.
The upcoming IONIQ 3 will be based on Hyundai's advanced E-GMP platform, strategically positioned to fill a crucial gap in its European EV lineup.
Expected to offer 58.3 kWh and 81.4 kWh battery options, the IONIQ 3 aims for competitive WLTP ranges of up to 365 miles, targeting an accessible price point.
Its global debut at the Munich Motor Show in September underscores Hyundai's commitment to the European market and leadership in sustainable transportation.
Hyundai has offered a sneak peek at its first compact IONIQ electric vehicle, the Concept THREE, just days before its official debut. This radical-looking new EV is confirmed to launch as the Hyundai IONIQ 3, signaling the automaker's aggressive expansion into the burgeoning entry-level EV segment.
The Concept THREE's design, based on Hyundai's 'Art of Steel' language, presents an almost sports car-like aesthetic. The 'Aero Hatch' side profile is described by Hyundai as a "new typology that reimagines the compact EV silhouette," drawing inspiration from the way steel bends and flows. Teaser images released by the company highlight distinctive elements, including a rear spoiler similar in shape and size to the updated IONIQ 6, likely featuring a full-length LED light bar.
Consistent with its established IONIQ models and the Kia EV series, the new concept is anticipated to leverage Hyundai's advanced Electric Global Modular Platform (E-GMP). This strategic choice underscores the brand's commitment to scalable, high-performance EV architecture. The IONIQ 3 is designed to bridge the gap between the Inster EV and Kona Electric within Hyundai's growing electric vehicle portfolio, reinforcing its dedication to the European market and its leadership in sustainable transportation solutions.
While final specifications are pending, industry observers expect the IONIQ 3 to offer battery options similar to the Kia EV3, including 58.3 kWh and 81.4 kWh packs. These configurations are projected to deliver WLTP ranges of approximately 260 miles and 365 miles, respectively, on a single charge. Pricing is anticipated to be highly competitive, potentially starting closer to £25,000 ($33,700), positioning it as an accessible option compared to the Kona Electric's starting price of £34,995 ($47,000) in the UK.
Inside, the IONIQ 3 is expected to feature a next-generation infotainment system powered by Hyundai's new Pleos OS, designed to offer a smartphone-like user experience. The global unveiling of the new Hyundai EV is scheduled for the Munich Motor Show in Germany, running from September 9 through September 14. This launch will be pivotal for Hyundai as it seeks to replicate the market success seen by models like the Kia EV3, which has become a popular retail EV in the UK.