brand strategy
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Strategic approaches to building and managing brand identity in the EV market.
Mercedes-Benz is introducing a new pixelated grille design for its upcoming 2027 GLC with EQ Technology, aiming to redefine its electric vehicle aesthetic.
2 months ago
5 min read
NIO and its sub-brand firefly collectively secured five prestigious awards, including two Red Dot Awards and three German Brand Awards, on July 3, 2025.
3 months ago
5 min read